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Amazon FBA adds custom return grading, while Walmart prepares AI shopping agents with spending controls. PYMNTS finds that consumers favor marketplaces for AI-assisted purchases, and Helium 10 demonstrates AI-powered Amazon Ads analysis. Plus: Black Friday deadlines and U.S. customs rules

Learn how to create an Amazon Seller Account step by step. Find out whether you need an LLC, what documents and payment details Amazon requires, how identity verification and the tax interview work, and which selling plan to choose. Avoid common registration mistakes before you start

Google begins rolling out Universal Cart across Search and Gemini. Amazon adds more control over FBA Partial Refunds and expands GWD to expiration-dated products. TikTok Shop prepares for Black Friday with LIVE Shopping. Plus: Texas tax proposals, Walmart shipping updates, and reviews

Amazon Ads prepares paid Review Requests, while Seller Central requires contractor verification and 365-day access renewals. A study of 4.5 million products reveals TikTok Shop trends, as TikTok develops AI Shopping Assistant and Buy Direct. Plus, new Shopify and Walmart updates.

Amazon expands its AI toolkit for sellers: Seller Assistant automates operations, Air SMP speeds up China-to-FBA shipping, and Amazon Ads brings multiple ad formats into one campaign. Shopify Canvas simplifies store redesign, while TikTok Shop expands returns through UPS

Amazon is expanding Seller Central to Walmart, eBay, Shopify and TikTok Shop, adding memory and automated workflows to Seller Assistant, and bringing Prime delivery to merchant websites. New tools also lower MCF costs and reduce barriers to international expansion

Google Merchant Center now benchmarks product visibility in AI results, while 58% of shoppers verify AI recommendations. Amazon is preparing for Prime Big Deal Days and exploring a major same-day delivery expansion, as Walmart adds AI analytics and Temu regains U.S. traffic

Amazon Ads is testing ChatGPT as an ad channel, while Amazon tightens product bundle rules and TikTok Shop expands UK-EU cross-border selling. Also this week: faster FBA inbound shipping, new FedEx customs tools, and a widening split in the $1.1 trillion U.S. consumer goods market

The EU is preparing new e-commerce import rules and a fee on small parcels. Amazon expands mandatory insurance for safety-sensitive products, the FTC challenges Amazon Ads pricing practices, and Sponsored Brands moves to Collections. Sellers face new costs across imports, insurance and advertising

Amazon is expanding in Canada even as tariffs reshape its sourcing. Sellers can bid for additional Sub Same-Day capacity, Amazon is automating Sponsored Products video creation, and YouTube Shopping creates a more direct path from creator content to Amazon purchases

Amazon MCP connects AI to real seller data from Helium 10, Jungle Scout, Seller Labs, and other platforms. Learn how MCP works, which Amazon SEO, PPC, market research, and business analytics tasks it can handle, and how the leading solutions compare

U.S. e-commerce is outpacing retail growth, while Amazon expands AWD in Europe and plans Prime Air delivery across nearly 500 U.S. communities. Alibaba reports 250M AI shopping users, as faster fulfillment, AI commerce and tighter import rules reshape seller strategies

Amazon is pushing search toward AI assistants, while Shopify reports stronger conversion from AI traffic. New EU rules raise EPR costs for cross-border sellers, and TikTok Shop has surpassed Target and Costco in its share of U.S. online spending while remaining well behind Amazon and Walmart

Amazon says 350M shoppers used Alexa for Shopping, highlighting the rise of AI-powered commerce on its marketplace. The U.S. is now TikTok Shop’s largest market, while Amazon is tightening access to marketplace data and showing how deeply its AI can analyze listing content

Amazon Marketplace provided new guidance on listing optimization, while AI shopping continues to reshape product discovery. At the same time, U.S. regulators are paying closer attention to marketplace seller rights, and trade policy changes are increasing pressure on cross-border e-commerce models

Amazon Marketplace continues raising the bar for sellers with stricter product compliance and mandatory AI content labeling. Amazon Business has surpassed $60B in annualized sales, while TikTok Shop is testing a Prime-style membership model, highlighting the growing role of loyalty in e-commerce

Amazon is limiting Product Titles to 75 characters and introducing Item Highlights as a new indexed field. Learn what this update means for Amazon SEO, how AI-powered search is changing listing optimization, and what sellers should do now to protect rankings and organic traffic

Marketplace Pulse found that Amazon AI frequently recommends products beyond the first search results page, while Helium 10 confirms keyword search remains Amazon's primary traffic driver. Amazon continues expanding its fulfillment network, and Prime Day sets a new benchmark for U.S. e-commerce

Learn how Amazon Seller Identity Verification (SIV) works, which documents Amazon requires, common verification mistakes to avoid, and how to successfully activate your Amazon Seller Account. A complete step-by-step guide for new and international Amazon sellers

Amazon Marketplace, TikTok Shop, and AI platforms continue to reshape U.S. eCommerce. As AI search gains traction, fulfillment expands, and compliance requirements grow, high-quality content, fast delivery, and operational excellence are key growth drivers for brands and Amazon sellers