Amazon rolls out Manufacturing Central, enforces AI-driven messaging rules, launches AHA to protect accounts, and adds Rufus price alerts. Also: variation clean-up, 30-day launch roadmap, and Prime Big Deal Days.
Amazon tightens listing rules, Wise opens access in Ukraine, U.S. e-commerce hits 16.3%, TikTok becomes a sales channel, and variation themes face removal in September
Amazon raises holiday deal fees, shifts FBA damaged inventory rules, expands Vine to bulky items, and adds same-day grocery delivery in 1,000+ U.S. cities. Sellers must adapt to tighter margins and new logistics demands
Amazon sets ad revenue records, opens Prime Exclusive Deals year-round, enforces new U.S. import tariffs, expands Haul storefront, and ends de minimis exemptions worldwide
Amazon shifts to star-only seller reviews, ends FBA prep in 2026, launches AI-driven listings, and Helium 10 says AI-savvy sellers will win. Plus: new video metrics, global selling updates, and stricter Premium Shipping